314-725-3711 | Since 1998
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About Advocating Global

We write and invite experts to write in about global communication topics in healthcare, corporate communications and marketing, as well as best practices in localization and process management.

Aimed at supporting and building globally competent communication professionals with insight into the global communication strategies that lead to desired behavior and positive end-user outcomes.

Our topics may vary, but our focus is always on the advocacy for the communication professional; to empower them with the tools and best practices to be a global leader and make a difference….one communication by one communication.

Comic Book typesetting

Comic Book typesetting

If you are a publisher and your clients want their comic books to reach new markets and they have their own translations to use, you may be looking for comic book typesetting to help take those translations into the design files. What does a publisher need to know and...

Chinese phonosemantic naming

Chinese phonosemantic naming

We are often asked about linguistic screening of new product or company name by a Chinese speaker, and we always recommend Chinese phonosemantic naming instead. To screen the English name, you have to assume the reader or speaker will have some familiarity with the...