When designing healthcare marketing to millennials, consider that 21 percent are Hispanic and speak a foreign language at home. Millennials, who account for 75.3 million people in the U.S., are more racially and ethnically diverse than any prior generation. Their...
Complex decisions require effective communications and despite the growing bilingualism of Hispanics, there is still a great need for adequately translating open enrollment materials and providing consistent messaging across many different providers. We specialize in...