When do organizations actually consider a Translation Technology Investment to be a priority? “Termbases are Fun” was a phrase overheard in a webinar this week by SDL on their new Terminology Workflow Management platform. The platform is designed for...
What does the translation cost? Is it by word count, per page, per document? This is a question we get sometimes from new clients and the short answer typically is: it depends on your needs. For customers who have never had any experience with translation or who are...
For this LSP Maturity blog, we look at Translation Quality Evaluation. We will look at evaluation methods that are being used in our industry. How do high performing organizations define quality? What role does quality play in the translation process? Choosing...
Brand Messaging. We talk about it all the time when we are translating brand messaging. But what is messaging? According to SalesForce, brand messaging refers to “the underlying value proposition conveyed and language used in your content. It’s what makes buyers...
One of the translation industry’s research firm, CommonSense Advisory, approaches localization maturity from two directions: Buyer-side maturity (what we call Localization Maturity and LSP Maturity (Supplier-side – Language Service Providers). Because...
This post highlights some of the core competencies of website translation that organizations should look for when it comes to website translation or website localization as it is also known. With so many technology options to get websites to other markets, where do...
