In an exciting development for healthcare marketing translations, the American Stroke Association has officially adopted the RÁPIDO acronym for stroke detection! Even if you work in a subject area that has nothing to do with strokes, the exploration of this milestone...
Whether you work directly with patients, create educational and marketing materials, or facilitate insurance coverage, you may be able to offer multilingual healthcare support in more ways than you think. In a clinical setting, translating documents such as pre- and...
There is an unfortunately high number of ways that translation in healthcare can go wrong. We won’t dwell on the more obvious ones in this post since they’re, well, pretty obvious! It’s disturbingly easy to find news stories and social media posts about the alarming...
The question of how to translate “living with HIV” might require a more complex answer than you’d expect for healthcare translations. For a translated pharmaceutical ad to receive promotional review committee (PRC) approval, we have to submit back translations into...
If you’re looking into Spanish translation of diabetes information, you’ll be in excellent company. The US Centers for Disease Control and Prevention has both English and Spanish versions of their “Diabetes” page, which include general information about the condition,...
Back translation is often represented as a quality assurance method, but we encourage our clients to carefully consider when to use back translation. The nature of language and of translation means that back translation doesn’t necessarily guarantee or improve...
