- burned-in subtitles or
- text based subtitles.
Traditionally, corporate video subtitling services always used burned-in subtitles because it allows full control over the subtitle format and position. It’s also the most secure method for ensuring that messaging is not altered after distribution. However, there are downsides to burned-in subtitles, such as the need to distribute one separate video for each market. The growing need for subtitling services in online streaming services has made text-based subtitles a more attractive option. Online streaming services like Netflix, Hulu and Amazon are developing high quality standards around subtitling and this could improve the support for high quality text-based format subtitles suitable for Corporate Videos. Enjoy our infographic below to learn more or read our blog about the changing landscape of video subtitles.