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Healthcare Translations for Open Enrollment with Hispanic Employees

Healthcare Translations for Open Enrollment with Hispanic Employees

Complex decisions require effective communications and despite the growing bilingualism of Hispanics, there is still a great need for adequately translating open enrollment materials and providing consistent messaging across many different providers. We specialize in...
5 Style Guide tips for your Global brand communications

5 Style Guide tips for your Global brand communications

Many organizations have a well-established Corporate Style Guide. These style guides are the guiding principles for writers, designers and managers to develop a brand-consistent message. However, these principles may not always apply in other markets and not many...
Designer’s Style Guide to French Translation for Canada

Designer’s Style Guide to French Translation for Canada

If you go to market in Québec, your brand wouldn’t survive without French translation for Canada. Consumers in the province of Québec expect US-based companies to communicate in both English and French. If you don’t, they can file a complaint to the OQLF,...
5 Easy tips for crafting a global communications strategy

5 Easy tips for crafting a global communications strategy

For organizations that must communicate in multiple languages to their employees or consumers, defining your global communications strategy is an important step to ensure predictable outcomes, repeatable processes and standardized methodologies. It is by far the...
The ROI of Global Communications

The ROI of Global Communications

Consider the following three basic questions to look at ROI of Global Communications: What behavior are we trying to influence (what are desired measurable outcomes)? What do we define as success (what are our goals)? How much should we spend to get to that success...