Complex decisions require effective communications and despite the growing bilingualism of Hispanics, there is still a great need for adequately translating open enrollment materials and providing consistent messaging across many different providers. We specialize in...
Many organizations have a well-established Corporate Style Guide. These style guides are the guiding principles for writers, designers and managers to develop a brand-consistent message. However, these principles may not always apply in other markets and not many...
If you go to market in Québec, your brand wouldn’t survive without French translation for Canada. Consumers in the province of Québec expect US-based companies to communicate in both English and French. If you don’t, they can file a complaint to the OQLF,...
For organizations that must communicate in multiple languages to their employees or consumers, defining your global communications strategy is an important step to ensure predictable outcomes, repeatable processes and standardized methodologies. It is by far the...
Consider the following three basic questions to look at ROI of Global Communications: What behavior are we trying to influence (what are desired measurable outcomes)? What do we define as success (what are our goals)? How much should we spend to get to that success...
We provide survey translation services for clients implementing an online survey using a variety of survey platforms that are on the market such as Qualtrics, SnapSurveys and SurveyGizmo. The first thing that you should know – to save you time and costs...