In previous posts, we have written on the Localization Maturity Model that is being talked about in our industry. We have written on the maturity of suppliers as well as buyers. Today, we take a look at other maturity models in localization maturity that influenced...
Expanding into the Canadian market has become appealing to many US-based retailers, but this move is not without considerable challenges when it comes to properly handling retail marketing and HR in Canada. While the Canadian market offers proximity, general...
In customizing your content for the intended reader, you have to consider their literacy level, age, gender, culture and their language when you decide to do healthcare translations for the target audience. This post will focus on localizing that information for the...
We have mentioned in earlier posts that the decision to centralize control over your messaging will impact your brand identity. Centralization of brand messaging is the first step in creating a consistent brand identity. When it comes to multilingual communications,...
The plain language writing approach looks at strategies in the initial introduction of any document. That introduction can be so very important, as the reader’s first perception is influenced by the way that the topic is introduced and presented. This may be a...
We believe that excellence in translation project management should be something you expect from a Language Service Provider (LSP). However, project management is often overlooked when it comes to choosing an LSP. Project analysis, process management, cost management,...
