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App Localization Infographic

What is App Localization? It is adapting the user interface and content of a mobile application in another language. It takes into mind the cultural and linguistic elements of a language for the target market.The infographic below is a quick overview of what it takes...

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The Translation Process and Editing Process

Many think that the translation process is a single transaction. You provide the content and it gets translated by a translator and then it is delivered. This process may be true if you work in an office and work with an internal staff member translating your materials. It seems to be a fairly straightforward process. However, this is not the recommended process followed by most professional translation firms.

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Voice-over Translation

What you can do to prepare for the recording to ensure that you get the desired result? When we work on corporate video translations, there are typically two options we work with: voice-over or subtitling.

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Why You Need To Understand Translation Accuracy

In our Voice of the Customer research, Translation Accuracy was the highest rated response as to what matters in our client's business relationship. Our business relationships are based on the trust that we have our client's best interests in mind. Not many...

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Introducing: Localization Maturity Assessment

The Localization Maturity Assessment is a simple 5-question assessment asking you how your organization is currently managing its translation efforts. The Online Assessment is designed for organizations at any level of maturity to take a proactive approach to translation process improvement.

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The Art of Terminology Management in Crisis Communication Translations

When dealing with Crisis Communication Translations, short time frames and a need for high quality and accurate translations, Terminology Management is the main differentiator in getting things right. In this blog we discuss and show you how we manage terminology as part of our Quality Standard Process.

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Website localization – Tips and Peeves

These tips and peeves for website localization or website translation, as it is also known, can be used for any size company. We’ve seen the good, the great, the bad and the ugly. This article is useful for web designers, IT folks, corporate marketers, usability testers, and just about everyone else who may be involved in the design/redesign, maintenance and ongoing content creation in their website.

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The Changing Landscape of Subtitling Standards in Corporate Communications

The Technology Landscape around Video Subtitles Standards is changing. Services like YouTube, Netflix, Hulu and Amazon are leading the way in changing the expectations around subtitles by providing subtitles on a massive scale to millions of viewers every day, and they are becoming more efficient and better at it. We’ll look at how these expectations may influence subtitling in corporate videos.

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